Associate Director, Customer and Product Insights – Unlocking Business Growth through Customer-Centric Insights
Are you a seasoned insights professional with a passion for driving business growth through customer-centric research and analysis? Do you have a proven track record of leading cross-functional teams and developing innovative research programs that deliver actionable insights? If so, we invite you to join blithequark's Customer and Product Insights team as an Associate Director, where you will play a pivotal role in shaping the future of our business. About blithequarkAt blithequark, we are committed to enriching lives by bridging the gap between individuals and premium wireless experiences that meet and exceed expectations in value and quality.Our diverse portfolio of 11 distinct brands, each designed to address specific market segments and distribution channels, is a testament to our dedication to accessible, high-quality wireless solutions. As a member of our team, you will be part of a community that anticipates, leads, and believes that listening is where learning begins. Your RoleAs an Associate Director, Customer and Product Insights, you will lead the customer and product research and insights function supporting the blithequark Value portfolio of brands.Your primary responsibilities will include:* Proactively working across brand and product team leaders to define and prioritize the research roadmap and ensuring appropriate resource allocation, including people, budgets, and vendor partnerships to deliver on planned initiatives. * Managing, mentoring, and coaching direct reports who are focused on specific work streams to ensure world-class insights work and leverage learnings and best-practices across these work streams. * Leading by example and setting a high bar for research rigor and insights storytelling.* Overseeing key vendor partnerships to ensure the team leverages the highest quality research methods and analytical capabilities, while efficiently utilizing research budgets and managing spend to forecast. * Working in close partnership with the Marketing Insights leads to build an integrated understanding of our customers, prospects, and market dynamics. * Forging relationships with adjacent insight, analytics, and intelligence teams across the blithequark organization to further elevate our total market understanding and identify opportunities for greater efficiencies in spend and operating models.* Speaking on behalf of the customer across blithequark Value leadership forums, ensuring that crucial customer insights and pain points are elevated to key decision-makers and incorporated into short and long-term action planning. * Overseeing and caring for the performance and professional development of team members, providing regular feedback, coaching, and direction to ensure each team member is meeting their expectation to deliver impact and drive business objectives. * Promoting and training teams to engage with business senior leadership as consumer champions.What We're Looking ForTo succeed in this role, you will need:* Eight or more years of relevant experience, demonstrated through one or a combination of work and/or military experience, or specialized training. * Experience in Marketing, Customer Experience, or User Experience research. * Experience designing research programs, both qualitative and quantitative, to address business needs; can articulate rationale. * Strong command of advanced quantitative methodologies (maxdiff, conjoint, segmentation, cluster analysis, Gabor Granger, etc.).* Experience with qualitative and/or user-centered design evaluative research methods (e.g., focus groups, in-depth interviews, diary studies, ethnography, etc.). * Experience synthesizing data from multiple sources and translating findings into actionable customer insights and recommendations. Nice to HaveIf you have one or more of the following, you will be at an advantage:* Four or more years of experience managing a team of three or more people. * Experience providing insights to inform value proposition development.* Experience leveraging secondary data, trends, and learnings to provide context for business scenarios. * Experience coaching and advising multiple team members, simultaneously, to push the strategic quality of their insights. * Ability to present insights in a compelling narrative and establish rapport withSenior Leadership as a Consumer Champion. * Marketing, CX, or UX research experience specifically in the consumer or business space. * Are a self-starter, able to identify stakeholders and build credibility for the team.* Demonstrated effective consultative skills. * Proven ability to work through ambiguity and effectively collaborate to problem-solve. * Strong business acumen and understanding of the telecom industry. * Extensive experience and genuine interest in consumer segment research. * High degree of comfort using influence and persuasion cross-functionally. * Experience operating in a fast-moving, rapidly evolving environment. * Experience contributing to a culture of innovation by finding new and better ways of doing things: identifying, creating, and employing innovative research and operational approaches.What We OfferAs a member of our team, you will enjoy:* A defined work location that includes work from home and assigned office days (in-office days are Tuesday, Wednesday, and Thursday). * A competitive salary range of $127,000.00 to $236,000.00 annually, based on a full-time schedule, with the potential to earn more. * A comprehensive benefits package, including health and wellness benefits, short-term incentives, 401(k) Savings Plan, stock incentive programs, paid time off, parental leave, adoption assistance, and tuition assistance.* Opportunities for career growth and professional development, including training and mentorship programs. * A collaborative, inclusive environment that encourages authenticity and fosters a sense of belonging. * A chance to work with a diverse portfolio of brands and contribute to the development of innovative wireless solutions. If you are a motivated and experienced insights professional looking to join a dynamic team and drive business growth through customer-centric research and analysis, we encourage you to apply for this exciting opportunity.Please submit your resume and a cover letter outlining your qualifications and experience. We look forward to hearing from you!