Category: E-commerce
Location:
Location:
Currently, we are looking for an E-Commerce Growth Manager to join a fast-growing portfolio of DTC brands focused on scaling through Meta advertising and direct-response marketing. The company operates in a lean, data-driven environment where speed, ownership, and continuous optimization are key to driving growth across multiple e-commerce brands.
We are looking for an E-Commerce Growth Manager to own and optimize the commercial performance of the business. This is a hands-on role focused on Meta media buying, funnel analysis, conversion optimization, and identifying opportunities to improve customer acquisition and revenue growth.
Your Duties:
As an E-Commerce Growth Manager, you will be responsible for:
- Owning Meta media buying across multiple DTC brands, including campaign setup, testing, scaling, and budget management.
- Monitoring and analyzing daily performance metrics to identify growth opportunities and performance bottlenecks.
- Managing and optimizing key funnel metrics including CPA, ROAS, CVR, and AOV.
- Identifying funnel drop-offs and prioritizing conversion rate optimization (CRO) initiatives.
- Collaborating with creative teams by providing performance-driven feedback and testing recommendations.
- Analyzing offers, bundles, pricing structures, and upsell opportunities to improve customer value and profitability.
- Monitoring attribution and tracking systems to ensure accurate performance reporting.
- Working closely with founders to develop and execute growth strategies.
- Proactively identifying problems and implementing solutions with minimal supervision.
Requirements
- 3+ years of experience in Performance Marketing, Growth Marketing, Media Buying, or DTC E-Commerce.
- Proven hands-on experience managing Meta (Facebook & Instagram) advertising campaigns.
- Experience managing and scaling campaigns with significant advertising budgets.
- Strong understanding of e-commerce funnels, customer journeys, and conversion optimization.
- Experience analyzing key performance metrics such as ROAS, CPA, CVR, AOV, CAC, and LTV.
- Hands-on experience with attribution and analytics platforms such as Triple Whale, WeTracked, GA4, Hyros, or similar.
- Experience working with Shopify-based e-commerce brands.
- Strong analytical and problem-solving skills with a data-driven mindset.
- Ability to work independently, prioritize effectively, and take ownership of results.
- Excellent communication skills and attention to detail.
- English language Upper Intermediate (B2) is a must.
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